Signing of a project

When you (as a project leader) and your group are done with a project it is time to sign off. For some weeks ago me and my group have been working with a project for several months and of course it feels a little sad to say good bye. I am writing about the project of Singoalla Cheesecake Jordgubb that recently has been launched in Sweden.

The project started for more than one year ago by searching for existing trends and what kind of cookies and tastes that would work in the Swedish market. When finished with that we continued to develop the cookie (the product), the design and at last we developed the communication and decided in what channels we should communicate it in.

This is a long but very interesting and fun process where I have learned a lot. I have enjoyed every minute and now it is time to sign off the project and my colleague takes over. Even if I signed off I will follow Singoalla Cheesecake Jordgubb in the market and how it develops. Singoalla Cheesecake will always have a special place in my beloved cookie-heart ;)